Spitz is fully integrated from field to store We buy directly from our growers, cleaning, packaging and roasting in our own facilities and then selling directly to the retail market. Spitz provides our private growers with our own specially developed sunflower seed to plant. This is why Spitz Sunflower Seeds are consistent year after year and why our seeds are larger and have a bigger kernel than other brands. Spitz's patented roasting process also eliminates mouth irritation you can eat Spitz brand all day, every day and not irritate your mouth and cheeks like all other brands do. Spitz uses a large seed size, one of the largest seeds in the industry Our specially developed seed produces the largest kernels giving you more seed for you money. Spitz uses a nice rich dark sunflower seed versus a seed that is whiter. This darker seed is better tasting and produces less bitter seeds than whiter seeds do. Spitz produces all our sunflower seeds in a nut free facility. Spitz is the only company to offer a re-sealable bag, to keep your seeds fresh and prevent spilling. Spitz is currently the number two selling warehouse delivered sunflower seed company according to current Nielsen Convenience data. Spitz was a family owned business for over 25 years until operations were sold to PepsiCo's Frito Lat Division. Slogan "Sunflower Seeds with a difference!"